As we know, in a business there will be a marketing strategy. Marketing is the spearhead of running a business. So, this time we will discuss how to use TikTok for business to boost your sales.
Digital platforms and social media that has been famous in society where all of them can use it as a forum for marketing activities is TikTok.
TikTok for business is a key
TikTok for Business will provide various beneficial opportunities for various business.It is because TikTok has communities that are spread all over the world, so that entrepreneurs can build brands by reaching a wider segmentation and establishing interactions with young people through unique and immersive content.
There are several things we need to know about TikTok for Business that we have successfully summarized from bloomberg, including:
Start creating an account
Start creating a TikTok for Business account by visiting www.tiktok.com/business, then follow the next steps. After that, the next thing to know is that TikTok is a container with three ad structures, namely campaigns, advertisement groups and advertisements.
Creating a Campaign
After creating an account, you must choose the destination of the ad you want to create. There are three options available namely range, app installation and conversion. After that, set a budget limit to control the amount of your advertising spend.
After making arrangements, choose several Ad Groups which are collections of similar ads in a campaign. Each ad has the same placement, target audience, schedule, optimization goals, and bid options.
After that, determine the optimization goals to determine the number of times the advertisements are displayed.
After that, create an advertisement that can be in the form of text, video, or image which later can be put together and in an advertisement group.
Do not forget to make the videom as creative as you can.
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